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Content Lead - Secondment

  • Location:

    Singapore

  • Sector:

    PR/Comms

  • Job type:

    Permanent

  • Salary:

    Annual

  • Contact:

    KJ Green

  • Contact email:

    kj@33talent.com

  • Contact phone:

    +6591184058

  • Job ref:

    3350406

  • Published:

    30 days ago

  • Duration:

    Permanent

  • Salary range:

    60000 - 90000

  • Expiry date:

    2021-12-24

  • Startdate:

    ASAP

The Company
A regional agency with a client base including some of the biggest brands in the world. They provide public relations, content marketing, and digital campaigns to their portfolio of technology, corporate, and consumer clients across Singapore and the wider Southeast Asia region.


The Role
A secondment role at a major technology company where you'll be working closely with the Head of Marketing for SEA on all content efforts.

Spearhead content strategy, creation, and amplification for data-led content initiatives and always-on digital campaigns. Key projects include analysing and producing a major data-driven whitepaper, thought leadership articles, producing monthly newsletters as well as overseeing always-on digital campaigns.
  
Your responsibilities include
  • Strategizing and developing content campaigns in line with global marketing objectives
  • Analyse consumer behaviour data and craft actionable insights for brands
  • Write and edit regional whitepapers based on data-backed insights
  • Scale/amplify messaging, narratives and content campaigns through owned channels, events, sponsored distribution and partnership with PR team
  • Manage and understand stakeholder needs and objectives (sales / product / marketing teams)
  • Oversee case study development

& You... 
  • 6 to 8 years content writing experience, preferably in a newsroom environment
  • Capable of senior stakeholder management
  • Knowledgeable about digital marketing and content amplification
  • Strong content creator, experienced in crafting various content marketing collateral (whitepapers, powerpoint, blogs, infographics, case studies, brochures, etc.)
  • Experienced / interested in data storytelling – using consumer insights / trends to craft sales enablement long-form content
  • Experienced in developing content strategy – understanding business objectives and crafting scaled content campaigns that drive results

33 Talent
33 Talent is your integrated HR partner providing bespoke recruitment, HR consultancy and coaching services into digital, data and communications across APAC and the rest of the world.

When you put people first, amazing things happen. We’re empowering people to thrive by helping employers hire, engage and unleash the best fits for their business. Please get in touch or feel free to make referrals to hello@33talent.com - we'd love to hear from you!

33 Talent Singapore Private Limited
CEI Number: Katie-Jo Green - R1441403
EA License Number: 13C6298