Digital Manager (B2B) - Integrated Communications Agency

The Role...
They are seeking an exceptional, confident B2B digital manager who will be responsible for managing overall account and team performance relating to client service, quality control and growth on multiple, sizeable pieces of B2B business, to join our Digital team. This high impact role will work across functions and require close interactions with C-level executives and high impact vendor partners.
 
What you'll be doing

• A blend of B2B consulting, marketing strategy, technical martech, data analytics, project management and working with creatives.
• Leading research, strategy, planning and execution of broad-based B2B marketing and brand positioning programs for demand generation, lead nurturing and conversion – across the B2B marketing suite comprising content (i.e, message houses, webinars, intellectual capital, case studies), channel marketing, ABM, CRM, website marketing, chatbots, email marketing, social media marketing (LinkedIn and LinkedIn executive positioning), analytics, marketing automation, SEO and SEM.
• Managing marketing pipeline generation – from planning to ROI analysis
• Unlocking incremental revenue opportunities, spearheading pitches – overseeing end-to-end from deck planning, execution, pitch strategy and budgeting to client presentation.
• Managing paperwork, contractual agreements and billing requirements with clients and internal stakeholders.
• Lead and mentor junior team members.
• Assisting on B2C digital campaigns where required.