Cat Muspratt-Williams Candidate Resources

3 Ways to Stand Out in the Job Market

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Every year, 33 Talent provides a comprehensive salary guide for our candidates across PR/Comms, Digital, Data, and Tech. Here is an excerpt from this year's guide on what job seekers can do to stand out in the job market by a career coach:

There is some foundational advice for job-seeking that will remain timeless - like expanding your network on LinkedIn and perfecting your resume for recruitment systems. However, if the year of 2020 has taught us anything, it's that a critical aspect of being successful in your career requires a high degree of self-reflection and flexibility. ICF-certified career and life coach Cat Muspratt-Williams shares her take on maximising your chance for employment:

Figure out the career story you want to tell

Who are you? What are your strengths? What have been some of your greatest achievements? What are you known for? Redefine your narrative so that it is simple and compelling. Our career is just that - ours. Take the time to sit back and reflect on what you want it to look like and what you need to do to get it there. It is up to each of us to map out our career and take ownership of the actions we need to take. The hard truth is that it is a challenging job market for job seekers. Keeping an open mind and in perspective will ensure you maintain the positive mindset needed to trudge through the difficulties of the climate. And employers will take notice of this strong sense of self and determination, as well!

Develop your skills

The skills market evolves continuously and show should you! What skills could you be developing to give you a head start right now? One of the main challenges jobseekers face is not knowing how to align their skills and expertise with the hiring criteria presented. It's important to remember that employers aren't seeking just anybody and there might be other candidates with similar qualifications as you, so forgoing the 'one size fits all approach' and demonstrating the initiative to upskill yourself will put you leaps ahead of others. Whether it's improving your soft skills or taking up various competencies, you don't have to be a master at your new skill to include it in your job hunt.

Leave 2020 behind

2020 has been an unsettling year. Many plans and goals were abandoned as we switched into survival mode – and today many of us are feeling burnt out, unmotivated or just plain over it. The start of the new year is the ideal time to look ahead and start to plan what you want the next 12 months to look like. What’s your key career goal?  How will you achieve it?  What steps can you begin to take now in preparation?

What if you had the mindset, tools, and techniques to create the best year yet? Book a free 30-min chat with Coach Cat and find out how you can stand out in your career and personal life.